I recently made a good time investment reading “Small List Big Results” by Robbie Samuels. Here, he shows how it’s not the size of our network, but how we work it that makes the difference, offering “step-by-step guidance on how to wake up your network, discover likely prospects and likely referral partners, co-create the offer, and run a pilot.”
I met Robbie over 20 years ago when he was still figuring out who he was. At that time, he already had it more together than I suspect I ever will. At the same time, he was already helping more people more deeply and more profoundly than I can fathom. What he did for me was probably just day to day being for him. For me it was lifelong priceless…on a multitude of levels.
Robbie is one of the best teachers I have ever experienced. He is exceptionally patient, gracious and empathetic, while at the same time incredibly straight forward, organized and practical. A life-long learner, he is committed to continually improving himself at least as much as anyone else around him. All the while, he shares as he grows.
This latest book, “Small List Big Results” captures all of that. It is honest, open and intensely useful. Here, he brings an incredible wealth of experience, study and personal reflection together to gently yet firmly guide you to reach out to others and determine your best plan of action.
The major thrust is clear, and the strategy clearly articulated at a level of detail that most would gloss over. The golden nuggets he drops in passing are deeply valuable. One might think all this might result in something mildly unwieldy, but it’s a quick read that gets you immediately into action.
Robbie was mentioned here before when he leapt out in 2020 to help people create better Zoom experiences. That program has evolved and now has a waiting list. I have also long appreciated his thoughts on Croissants vs. Bagels. Here’s a Tedx Talk on that. You can also follow him on Facebook. His “On the Schmooze” podcast is really good!